You can’t start an online business without a product.

So it makes sense to use Alibaba, the world’s biggest supplier marketplace.

But is Alibaba safe?

The short answer is yes, Alibaba is absolutely safe.

…the longer answer is that Alibaba is completely safe when you know the signs to look for.

It’s important to choose the right supplier.

And the most dangerous obstacles to finding the perfect supplier are the scammers and middle-men.

Luckily, it’s not difficult to avoid these low lives.

Below, you’ll find a step-by-step guide on how to safely buy products on Alibaba.

What We’re Going to Cover

• Step 1 – Review the Company Profile
• What is Alibaba Trade Assurance?
• Best Payment Methods to Use on Alibaba
• Best Supplier Status to Look For
• Step 2 – Safely Communicate With Your Supplier
• Requesting a Quote
• How to Negotiate with Alibaba Suppliers
• Step 3 – Review Your Suppliers Product Catalog

Step 1 – Review the Company Profile

The Company Profile has information that is both verified and unverified by Alibaba.

You can get a good idea about whether the supplier is legit or not by looking at the following sections:

There seems to be a lot of confusion with Alibaba Trade Assurance…

Trade Assurance is the safest way to buy products on Alibaba.

And, according to Alibaba, Trade Assurance is a free program to use through them. This means that your orders are protected until you get your products.

So if for some reason you place an order and you never get your products then Alibaba accepts full liability. Afterward, they handle disputes with the supplier for you.

Alibaba wants to create an easy and safe buying experience for the customer. That’s why they guarantee your money back if your order didn’t meet the exact requirements you and the supplier agreed to.

And on the supplier side, Trade Assurance started using a credit-rating system. It gives the suppliers an incentive to ensure you get your products on time, in perfect condition.

If you’re interested: We wrote a huge guide on safely buying products on Aliexpress if you want to place smaller orders than Alibaba allows.

Here are the steps to pay using Trade Assurance according to Alibaba:

1. Order with a Trade Assurance suppler
2. Pay the supplier following the steps on Alibaba
3. Receive the shipment
4. Leave feedback on the order for the supplier

When you’re looking for a supplier look for one with a trade assurance symbol and place an order like you normally would with any other supplier.

There’s nothing else you need to do on your end because Alibaba is the one securing your order.

Remember: When you pay using a credit card, PayPal or Alipay your order is protected. 

Next, let’s look at the most common questions asked about Alibaba.

Another way to be safe on Alibaba is to make sure the supplier accepts secure methods of payment.

Best Payment Methods to Use on Alibaba

Legit suppliers on Alibaba will accept these payment methods:

• AliPay (Fairly Safe)
• PayPal (Most Safe)
• Credit Cards (Fairly Safe)

So yes, you can pay with credit cards on Alibaba. Truthfully, you’re 100% protected just by making sure the payment terms are protected until the products are in your home. If you never receive the products Alibaba will credit you back your money. Then they’ll open a dispute with the supplier on your behalf.

Supplier Status

Another way to quickly check if your Alibaba supplier is safe to work with is by seeing if they have onsite checks and are gold suppliers.

Suppliers cannot put these icons on their listings. Alibaba has to send third party inspection companies to their factories and verify everything they claim is true and there is an actual business in the registered address.

Legit suppliers make sure that their businesses are verified by multiple inspection companies so you feel completely safe and comfortable to work with them.

The supplier below went a step beyond Alibaba onsite checks and paid for their own verification from a company in France (Bureau Veritas) to come in and inspect their factory.

Next:

Company name

(Note – Applies to companies registered in Mainland China only)

• City: Small and medium-sized companies have the city they are located in as part of their company name. For example, “Ningbo Trading Co., Limited”.
• Province: Larger companies can be named after the province where they are located. For example “Zhejiang Trading Co., Limited”.

Business Type

• Manufacturer: This means the supplier is only selling the products it manufactures.  A manufacturer is limited by its production line, set-up, and tooling. Because of this, manufacturers tend to be highly specialized in their field of products.

• Trading Company: Some Trading Companies are independent while others own, or are owned by, a manufacturing company.  So while everybody wants to cut out the middleman, keep in mind that many factories in Asia don’t have the knowledge or experience for exporting what they produce. On the other hand, some Trading Companies offer no added value and will only raise your costs.

• Manufacturer & Trading Company: Many factories have expanded their operation by not only selling and marketing products made in their own facilities, but also by trading similar products manufactured by other factories. While this Business Type indicates that the company is indeed a manufacturer, you cannot be sure whether they are manufacturing or subcontracting your products. So it’s tough to be sure if this supplier is a safe choice or not.

Management Certification

Quality is a serious risk when importing from China.  In fact, quality issues are a bigger reason to lose money than getting scammed. Quality issues can never be completely eliminated, but they can be minimized if the supplier applies a Quality Management System (QMS) such as ISO9001.

• A “good manufacturer” is continuously monitoring quality. You know it’s time to walk away from a Chinese supplier when they claim to be completely free of defective and damaged products.
• ISO compliance is more than having a quick check up before the products are packed and shipped. The supplier must inspect incoming raw materials and components before production, set up inspection stations during productions and do final inspections after production.

Registered Address

• City, Province: Many cities in China are highly specialized in one or more industries.  A manufacturer is dependent on the surrounding support industries such as logistics, component suppliers, raw material suppliers, and labor. For this reason, a supplier that is based in an industrial cluster is likely to be more competitive than a supplier that is not.

Now:

What are the exact things you need to do to protect yourself from middlemen, scams and low-quality products and be safe on Alibaba?

Focus on this next step.

Step 2 – Safely Communicate with Your Suppliers

First, why this is important…

It’s always the buyer’s responsibility to make sure your Alibaba supplier is legit and that the products are of high quality. Because if you’re thinking about buying a product in bulk, you might want to do deeper research and make sure.

Top 3 Tips to Stay Safe on Alibaba

• Reach out to them and begin a relationship. Ask for photos of their business license. Contact the phone number in the company listing on Alibaba and ask them what their procedure is for sampling products.
• Get samples. There is no way that you can confidently invest in a product without samples or “small test orders”. That’s the only way to verify the quality. Be wary of suppliers that only allow you to place large orders.
• Think abundantly. There are plenty of suppliers out there. If one doesn’t work out then you can move on to the next one.

It Gets Better:

Communicating with the companies on Alibaba is a quick way to sift through the safe ones to work with and the fakes.

Initial Outreach

You want to keep your emails numbered, short, and minimal errors (if any). Doing so will give the representative the best chance to properly communicate with you.

Alibaba Communication Tip: Number your questions.  The representative will see and answer your questions easily.

Requesting a Quote

Here are a few important questions to consider for your email:

Minimum Order Quantities (MOQ’s) – If you notice in the picture above the minimum order is 50 pieces. You can negotiate MOQ and suppliers can send one or two items for free if you ask.

Pricing For Samples – Make sure that you ask what their price per unit is when they are sending samples.  Because sometimes it’s much higher than their production pricing.

Production Pricing – Above you see that the production price is anywhere between $3.5 to $5 dollars.  It depends on the large order that you place if you get the lower price.

Payment Terms – You want to make sure that the supplier accepts the payment terms you’re most comfortable with.  If they don’t then you should move on to another supplier.

If you want the in-depth to negotiating and communicating with Alibaba suppliers then I highly recommend the video below!

How to Negotiate with Alibaba Suppliers